Yu-Kai Chou, Gamification Author & International Keynote Speaker is the creator of the Octalysis Framework.
Yu-Kai has a fascinating perspective on what influences and motivates certain actions as he is an expert in making games more productive, and making life more gamified.
He has been a leader in the field of behavior design and influences. He says when it comes to design to specifically pay attention human-centered design, focussed on motivations to be more engaging and more fun and delightful vs focussing on the amount of efficiency.
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